Preparing to sell
Know your number before you go to market.
Whether you're preparing to sell or weighing up an approach, walk in knowing what the business is genuinely worth — not what a broker wants you to hear.
A clear figure, before the conversations start.
The single biggest mistake owners make is going to market without an independent view of value. You end up anchored to a broker's headline figure — which exists to win your instruction — or to a buyer's opening offer, which exists to win a discount. An independent valuation gives you the one thing neither of those provides: a defensible number you can negotiate from.
We assess the business as a buyer's adviser would, triangulating an earnings multiple, the net assets and a cash-flow view, and benchmark it against what comparable businesses in your sector have actually changed hands for. You receive a written report in 72 hours, fixed fee, typically £495.
This is for you if…
- —You want a realistic valuation before you instruct a broker — so the headline figure they quote is tested, not taken on trust.
- —You're thinking about selling in the next 6–24 months and want a baseline.
- —You've had an unsolicited approach and need to know whether the offer is fair.
- —You want to understand which levers move the value before you market.
And when you do need a broker, we'll help you choose one.
Broker selection package
Typical upfront
£5k–£10k
payable before marketing begins
Typical broker fees
3–5%
of sale value on completion
Already been quoted terms? We'll review them and negotiate on your behalf for a better deal.
Not yet approached anyone? We'll approach brokers on your behalf and introduce you to the one best suited to your business — once the terms are agreeable to you.
As a bespoke service, our fee is agreed directly with you, transparently, before any work begins. In practice the savings more than cover it — and you gain peace of mind in both the broker chosen and the approach taken.
We never take commission from a broker for placing your business. Fully independent, unbiased.
Worked example
A business worth £500,000
Broker's original quote
Negotiated by us
Our fee
Your net saving
£6,005
plus a broker chosen on merit, not commission.